Market By Numbers
For the last several years, many marketing professionals have been discussing and blogging about metrics-driven marketing. As a matter of fact, measuring marketing ROI has become its own lucrative...
View ArticleThe San Diego Marketing Scene
Since moving (returning) to San Diego from the San Francisco Bay Area in June of 2007, my running joke has been: In the Bay Area I was a small fish in a large pond. In San Diego, at least I’m a small...
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